Champion Petfoods produces Biologically Appropriate pet foods and uses regional ingredients by local farmers, ranchers, and fisherman.  Unlike typical pet food companies which use frozen or re-hydrated pet-grade meats, Champion uses only fresh and raw ingredients to prepare their ‘made in Kentucky’ products.

When it came time to design their trade show environment, given their attention to honest quality foods, not just any booth would do. We worked with Champion to fabricate a series of easy-to-assemble yet substantial pieces that embody the spirit of their company. We used locally-sourced reclaimed wood and raw steel to build a custom ingredients display table, shelving and even a bourbon bar!